#KeringForWomen: How Kering champions women

On International Women’s Day, learn what the Group is doing on behalf of women, both within the company and in wider society.

 

Promote diversity and develop women’s talents

At Kering, we believe diversity is a source of creativity, innovation, and thus economic performance. Particular emphasis is placed on equality between men and women in the workplace, with the Group fostering a culture of equality at every level of its organization.

Our Leadership and Gender Diversity program was launched in 2010 to enable more women to take on management roles and to guarantee them equal opportunity throughout their careers. This program has three main priorities:

1/ Embed a culture of equality and inclusion in the Group through awareness-raising initiatives conducted throughout the year.

2/ Develop women’s talents and skills through special programs, including mentoring, to prepare women to take on top management positions. The Group also participates in the women’s leadership programs, EVE and Jump

3/ Encourage work–life balance through a framework for all employees that promotes wellness at work and equality among employees. In 2017, the Group introduced its new parental leave policy that guarantees a minimum of 14 weeks at full pay for maternity or adoption leave and five days at full pay for paternity or partner leave for employees worldwide. There are also numerous initiatives in Kering’s Houses and entities such as teleworking, flexible hours, and nursery places, among others.

Kering has received recognition for its efforts and unwavering commitment. In 2016, the Group was awarded the Gender Equality European & International Standard (GEEIS) for its corporate entities in Europe, evidence of its excellent performance in promoting equality between men and women. In 2017, Kering was ranked 24th in the Thomson Reuters Diversity & Inclusion Index, which measures more than 4,000 companies around the globe.

Today, women make up 51% of the Group’s managers, 58% of its total workforce, 29% of the Executive Committee, and 64% of the Board of Directors, making Kering one of the most gender-equal companies in France’s CAC40 stock market index. Our objective is to achieve gender parity and gender pay equality at every level of the Group by 2025.

Shining a spotlight on women’s contribution to the film industry

The Women in Motion program was begun in 2015 in response to a simple fact: women are under-represented and at a disadvantage in the film industry, whether they are behind the camera or in front of it. The program’s aim is to raise awareness of their under-representation and of the difficulties they face in this industry, one that has great symbolic value and the potential to be a driver of change. By showcasing and encouraging contributions from women to cinema, Women in Motion strives to bring about change in perceptions and behavior.

Organized in partnership with the Festival de Cannes, the Women in Motion program has two main components: the Talks, which create opportunities for well-known personalities to compare their experiences and viewpoints on the contribution of women to cinema; and the Women in Motion Awards, which are given out each year, one to an inspiring figure in cinema and the other to a talented, young film industry professional. So far, the Festival de Cannes has hosted 26 Talks, during which celebrities such as Jodie Foster, Diane Kruger, Robin Wright, Salma Hayek Pinault, Juliette Binoche, Susan Sarandon, Geena Davis, Isabelle Huppert, Chloë Sevigny, Agnès Varda, and Frances McDormand have shared inspiring experiences and championed gender equality in the film industry.

To raise the program’s profile and gain wide recognition for its combat, Kering is continually expanding its activities, both by organizing Talks across the globe – in Tokyo, Shanghai, and New York, for instance – and by partnering with major players in the film industry, which include the Sundance Institute and UniFrance. Since 2016, Women in Motion has also been on the program of the Rencontres d’Arles photography festival through a new award created in association with the magazine, Madame Figaro.

Find out more on Women In Motion website

Combating violence against women

One out of every three women in the world is a victim of violence during her lifetime. For nearly ten years now, the Kering Foundation has been combating such violence by supporting local non-governmental organizations (NGOs) and social entrepreneurs and by organizing awareness campaigns.

The Foundation works hand-in-hand with NGOs whose programs focus on female survivors of violence. To adapt its actions effectively to local conditions, the Foundation centers its initiatives on the three geographic regions where the Group operates and targets a specific cause in each of them: sexual violence in the United States, harmful traditional practices in Western Europe, and domestic violence in Asia. It also supports programs set up specifically for refugee and migrant women, who are particularly exposed to violence.

The Foundation also assists social entrepreneurs who are successfully using sustainable economic models to solve real-world problems. In 2018, the Foundation will back seven projects, among them a digital app that helps female victims of sexual violence to file complaints, a company that facilitates the social and economic integration of female asylum seekers, and a project to organize discussion groups on violent male behavior.

Raising awareness is another priority of the Foundation’s program. To highlight a subject still too often considered taboo, it organiwes campaigns to reach the general public. To commemorate the International Day for the Elimination of Violence Against Women, on November 25, 2017, the Foundation held its sixth annual White Ribbon For Women campaign, which targeted Generation Z and, more specifically, young men. Via the hashtag #ICouldHaveBeen, men were asked to choose the name they would have been given if born female, so as to become aware of the violence they could have experienced as a girl. This campaign potentially reached over 2.1 billion people.

“Wherever women’s integrity and dignity are attacked, I believe each of us has a particular responsibility. Having long been involved in actions of solidarity with women, I want Kering to be at their side everywhere in the world.”
François-Henri Pinault, Chairman of the Kering Foundation

To find out more, visit the Kering Foundation website 

 Follow the Foundation on Twitter