BOTTEGA VENETA Senior PR and Advertising Executive
Bottega Veneta - Fixed Term (Fixed Term)
Shanghai - Mainland China
Job Family Group Description - Communication & Marketing:
Gathers jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand.
Job Family Description -PR & Events:
Brings our luxury products onto the stage. Builds a solid reputation for our brands through event organisation, press relations and a robust online presence.
Sub-Job Family Description - Public Relations:
Builds and maintains our company reputation through public relations activities. Gives clear messages on our image internally and externally
- Assist in all activities related to Public Relations within China region
- Implement China PR and advertising strategy to increase visibility in key media, to support brand image
- Support manager to plan and execute PR activities and events to promote brand awareness and product launches
- Responsible for of all press requests, including digital and print media
- Responsible for monitoring/ analyzing/ improving editorial content & direction regularly
- Responsible for pitching in-depth stories for all categories for the brand
- Establish “Glossary File” to ensure the tone & manner of all translations maintaining coherence of the brand image
- Responsible for assisting direct manager to execute media plan/ Market research/ Competitor analysis
Responsible for all execution of print/ on-line advertising and possibly new vehicles
- Full time
- 亚洲
- Mainland China
