KERING Data vizualisation Expert
Kering - Regular
- France
Your opportunity
You will support the Precision marketing & data viz Manager (to be recruited) putting in place the relevant data visualization for Brands enable to follow marketing contribution and benefits.
How you will contribute
#1 – Design and develop with the Brands dynamic performance marketing dashboard
- Design and set-up data visualization dashboards on marketing campaigns and customer activities in order to follow the performance marketing action plan
- Collect needs of data usage from the Brands and assess realization planning
- Manage UX/UI for better visualization and support ad hoc analysis projects
- Provide visualization support for ad hoc analysis projects requested by brands
- Understand how to represent large sets of data and information in clean and concise visualizations
- Creates wireframes and visual examples to help define visualization needs
- Has a strong graphic sense and compelling use of relationships with colors and iconography to simplify visualizations into meaningful representations of past performance, future research and operational reporting
#2 – Provide insights to improve marketing precision analysis
- Produce relevant analysis and insights from data visualization
- Work in coordination with Data Lake and Analytics to develop or find new opportunities
- Propose and develop new approach or tools
- Manipulate and extract data from many different sources to be able to consolidate and synthesize information into imagery to: tell a story, let the information help drive understanding and actions that need to be taken to improve key business performance indicators
- Share results with the brands and next steps
Who you are
- Passionate about data, customer behaviour analysis and data driven marketing
- Able to be translate business needs in tech requirements
- Analytical skills to identify marketing performance factors
- Educational requirements: Graphic Design, Bachelor’s Degree in Marketing Research, Statistics, Analytics or related major
- 3-5 years of experience in a data visualization & analytics role
- Experience with Excel & PowerPoint required
- Experience with querying tools such as SQL required
- Experience with visualization tools such as Tableau or alternatives solutions required
- Strong coordination skills and ability to animate workshops
- Strong written and verbal communication skills
- Being able to work in a fast-paced multidisciplinary environment
- 2-5 years of experience
- Excellent written and spoken language skills in English and ability to work in multi-cultural & multi-lingual environment
- Italian spoken is a plus
- Full time
- 欧洲
- France