BOUCHERON - Freelance - Visual Merchandiser Wholesale Europe H/F

Role and responsibilities:

1) Roll-out visual merchandising guidelines within wholesale points of sales

Visual merchandising:

• Conducts extensive market visits based on needs expressed by sales dpt. to ensure that brand visibility is optimum and brand guidelines are respected.
• Implement and follow-up with VM guidelines
• Orchestrate seasonal VM animations and product novelties implementation
• Keep an up-to-date data base of POS (pictures, measures, …)
• Ensure that visuals are up to date within point of sales
• Prepare product zoning and corresponding VM guidelines for openings, renovations, events, based on available stock.
• Prepare report after each POS visit and share them with Commercial and Marketing direction.
• Share any feedbacks on constraints, improvements or needs (POS material, specific animation…) to central teams
• Support Retail Visual merchandising manager for major regional VM projects

Training:

• Prepare and conduct visual merchandising trainings on VM implementation and guidelines set by the brand (displays, seasonal decoration themes, and merchandising rules).
• Ensure basic product collections training while training sales forces on VM guidelines

2) Collaborate to wholesale event execution (in-store & out-of-store)

• Create, when required, specific VM concept for special event (pop-up, temporary exhibition…) and validate it with central teams
• Select vendors and negotiate with them to achieve the most favorable terms (development, productions, activations…)
• Orchestrate in-store event planning and implementation collaborating with marketing & communication teams and commercial teams
• Follow the planning, budget and operations of each in-store activation
• Coordinate all service providers but also internal teams for in-store event implementation
• Prepare and submit post-event reports 

3) Budgeting and forecasting  

• Define budget for VM/ in partner store events with our partners and participate to budget reviews 
• Monitor expenses and fill in all financial reports (on a monthly and quarterly basis)
• Record invoices and monitor payment if needed 
• Define POS material forecast and share feedback on POS material needs to central teams
• Prepare POS material & selling tools orders for openings and re-openings.

4) Auditing and animating

• Monitor potential spaces for pop-up or competitions VM activation
• Scout markets for image improvement opportunities (external visuals, local merchandising competencies).
• Asses during market visits presence and presentation of competing Brand to make proposal for improvements of existing guidelines and available material.  
• Research and communicate to central team about related elements of the market and competition.

Profile:

• Experience in visual merchandising (min. 2 years) – ideally within the luxury/jewellery industry
• Excel & Power Point – (Photoshop as a plus)
• Fluent English
• Frequent travel

Perimeter:

France: 32 POS

Europe: 45 POS

Details:

Contract Type : freelance

Starting date: as soon as possible

“Boucheron is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.”