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BRIONI - Media & PR Manager (Maternity cover)

Brioni - Fixed Term (Fixed Term)
MILANO - Italy

ROLE MISSION

The Media & PR Manager, play a key role in growing the Brioni awareness though PR and Media activities, strengthen the brand and the product credibility.

KEY ACCOUNTABILITIES

  • Develop and implement Brioni annual and seasonal PR plans to create awareness around the brand through traditional PR and digital media outlets.
  • Celebrities’ management for EMEA as well as WW coordination
  • Coordination and execution of all press events
  • Support the development of key press materials including press releases, media alerts, and talking points in collaboration with Brand Management and Marketing
  • WW PR teams coordination
  • Ensure alignment and  integration with cross-functional partners.
  • Support seasonal projects such as product launches, and marketing initiatives.
  • Responsible of the Global Media activities (media plan): print, digital, OOH
  • Oversee franchisee and wholesale media plans
  • Budget management

KEY REQUIREMENTS

  • At least 5 years of experience as Public Relations in a Luxury/Fashion/Global Organization
  • Strong background in luxury
  • Digital Knowledge
  • Bachelor's Degree required
  • Experience in budget planning and management is a plus
  • Proficient in Word, Excel, Outlook, PowerPoint and Social Media

  • Born storyteller: Superior writing and communication skills
  • Ability to manage time effectively, setting and meeting deadlines while maintaining quality of work
  • Results driven, analytical thinker
  • Self-motivator with a highly collaborative spirit
  • Outstanding collaboration and project management skills
  • Exceptional interpersonal and relationship-building skills
  • Demonstrated leadership abilities
  • High level of ownership, accountability, initiative and drive
  • Quick learner and resourceful; able to prioritize effectively
  • Comfortable with operating in a fast-paced environment and dealing with ambiguity
  • Full time
  • Europe
  • Italy
Apply

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