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KERING CRM Campaigns Coordinator

Kering - Regular
Paris - France

About Kering As a global Luxury group, Kering manages the development of a series of renowned Maisons in Fashion, Leather Goods, Jewelry and Watches: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, Dodo, Qeelin, Ulysse Nardin, Girard-Perregaux, as well as Kering Eyewear. By placing creativity at the heart of its strategy, Kering enables its Maisons to set new limits in terms of their creative expression while crafting tomorrow's Luxury in a sustainable and responsible way. We capture these beliefs in our signature: “Empowering Imagination.” In 2020, Kering had nearly 38,000 employees and restated revenue of €13.1 billion.

We are currently seeking our future CRM Campaigns Coordinator to join our dynamic CRM Campaigns and Operations team!

Your opportunity

Within the CRM Campaigns and Operations Team you will manage the coordination of all campaigns related projects, being a strong support for the Campaign Developers in charge of implementing campaigns in Salesforce Marketing Cloud and for brands, and giving visibility to involved teams on topics advancements. You will be supported by an intern.

How you will contribute

 Support to brands on brief elaboration, completion and sharing

Help brands in building campaigns briefs and bring all the support needed in content management

Collect all necessary requirements to help each campaign developer having all materials to implement campaigns

Advise the brands on best way to formulate their brief to best serve each campaign objective

Make sure the brief is clearly understood by each Campaign Developer and highlight all points of attention (campaigns orchestration, personalization…)

Follow-up projects from end-to-end and give visibility to the teams involved

Planning coordination

Campaign report compiling and best practice sharing

Produce relevant documents to gather results and highlight quick wins/ways to fine tune our campaigns:

Ensure the Campaigns Catalog updates

Make sure that each campaign is well documented

Gather all relevant results

Propose campaign enhancements

Who you are

2-4 years of experience in CRM Project management, coordination

Strong organizational skills

Attention to details is a must

Able to be translate business needs in tech requirements

Strong knowledge or experience in luxury markets, ecommerce or retail sector

Expertise on Campaign Management principles

Knowledge of Salesforce Marketing Cloud is a plus

Knowledge of SQL is a plus

Proficient with Excel and Power Point

Strong business acumen & results oriented

Strong written and verbal communication skills

Excellent written and spoken language skills in English and ability to work in multi-cultural & multi-lingual environment

Italian spoken is a plus

Why work with us?

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

  • Full time
  • Europe
  • France
Apply

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