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PR and Communications Coordinator

Bottega Veneta - Regular
DUBAI - United Arab Emirates

Bottega Veneta – Inspiring individuality with innovative craftsmanship since 1966. Under the direction of Daniel Lee creativity lies at the heart of all that we do. Born in Vicenza the house is rooted in Italian culture yet maintains a truly global outlook. An inclusive brand with exclusive products Bottega Veneta is as much of a feeling as it is an aesthetic

Mission

  • Support to build and maintain the brand image through the media network reflecting a strong impact in the coverage results, both qualitative and quantitative
  • PR outreach of both brand images and products to be aligned with the local Communications Manager, the WW Communications team and in accordance with the local merchandising team and product availability in stores
  • Support the Communications Manager and local teams with marketing initiatives; contributing creative ideas to maintain the brand and its products in the eyes of the public and for programming and engagement of internal and external communication channels which will support business needs

Main assignments

  • Develop and maintain a strong rapport with media personnel including fashion directors, editors and stylists, models, celebrities and influencers at all print and online titles on a local and regional level
  • Responsible for maintaining updated media databases, monitoring media requests, saving off coverage, creating coverage trackers and books and updating weekly reports
  • Under the guidance of the Communications Manager, pitch media placements for ongoing brand objectives in the Middle East and work closely with and assist on the development of press strategies for new launches as well as overarching brand initiatives
  • Manage and analyse incoming inquiries as well as facilitate details surrounding press requests, interviews, features, photo shoots, etc. as well as manage bios, media alerts and other relevant materials for use in press outreach
  • Develop bundles of product info’s and assets which answers to the needs of the local and regional press requests and editorial calendars
  • Organise and manage press days and trips, in relation to launching new collections and products
  • Manage and coordinate incoming photo shooting requests locally and overseas (in coordination with the brand’s press offices)
  • Various ongoing research projects focused on consumer behaviours in relation to the media trends and consumption, as well as key competition PR activities and press events
  • Liaise with retail and franchisee team (for PAN Arab countries) to create synergies and opportunities and participate in brainstorms and contribute creative ideas for pitch angles, story ideas and event activations
  • Assist with press showroom pulls, all press sample trafficking and inventory of collections
  • Assist with administrative duties and miscellaneous errands within the communications departments, and that’s including but not limited to: client, press and retail events
  • Create monthly reportings including industry news on an on-going basis, as well as social media trends and social feeds
  • Position reports directly to Communications Manager

Profile

  • Excellent written and oral communication and presentation skills in English and Arabic
  • Based in Dubai, UAE
  • Flexibility in travelling (2-3 times a year or more)
  • PR professional having completed at least 4 years’ experience (In-house or agency) with savvy, well-seasoned fashion experience
  • Strong local and regional network with both key editor’s/press journalists in lifestyle/fashion/Art/Culture titles for both Men and Women sectors
  • Have meticulous attention to the regional media trends, needs and evolution in both print and online
  • BA degree or more in either Communications-Arts/Public Relations or related fields and strong knowledge in journalism field is an addition
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint)
  • Knowledge of social media platforms (Facebook, Instagram, Twitter, etc.)
  • Interest in and knowledge of fashion trends, pop culture, and current events
  • Good time-management and multitasking skills
  • Close attention to detail
  • Team player, positive and upbeat demeanour
  • Full time
  • Africa / Medio Oriente
  • United Arab Emirates
Applicare

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