ALEXANDER MCQUEEN PR Officer, Women's Accessories
Alexander McQueen - Regular
London - United Kingdom
We are currently seeking a PR Officer who will report to the WW PR Manager for Women’s Accessories as part of our dynamic London team.
Alexander McQueen is seeking a strategic and talented PR Officer to join the Communications and Marketing team. Offering the opportunity to grow, you will be responsible for creating global press materials fostering media relations to develop visibility and heighten brand awareness across the industry within this crucial category for the company; tactically maximising return on investment.
How you will contribute
Create effective press materials aligned with new launches and seasonal trends, reflective of the brand and the Creative Director’s vision and regional / market needs
Pitch and present features and product placement with local media, in line with the brand
Support with seasonal press orders for local and all regions and manage shipment to all regions
Managing samples and requests for local and regions as required.
Support with samples for studio needs, shoots, shows and events.
Monitoring coverage and compiling reports for products, shows, product launches and events.
Ensure local coverage in all regions is monitored
In close collaboration with RTW and VIP officer for sample support needs.
Support wit creation of press collaterals such as lookbooks.
Support the global team during the seasonal show, organising bag placement with key VIP’s / talents attending
Keep abreast of market trends, events and stories to feed future development
Responsible for acting as an ambassador of the brand at all times
Your skills and experience
Extensive PR and Marketing experience either in-house or agency within luxury fashion brands
Demonstrable experience developing and executing relevant press, media and CRM events
Network of local press contacts to ensure maximum coverage
Excellent organisational skills to manage and keep track of sample movements
Emotionally intelligent with excellent written and verbal communication skills
Ability to manage multiple projects, in a fast-paced, deadline-driven environment
Able to work as a team player in close collaboration with the international communications teams
Willing to travel as part of the role
Degree in a related discipline
Why work with us?
This is a fantastic opportunity to become part of a dynamic team with a visionary brand that offers possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.
- Full time
- United Kingdom