The EMEA & US CRM & Marketing intern will assist the CRM & Marketing department preparing reports, analysis and presentations and supporting the team on specific projects.

Your main tasks will be:

In CRM (60%):

Project management

• Develop and analyze monthly CRM reporting to serve an international and high-end clientele
• Coordinate with internal stakeholders and other departments (Digital, Communication, Marketing, and Retail Teams) to define and manage the roadmap of clienteling projects
• Collaborate with the international team on global CRM initiatives 

Carry out studies from the customer base

• Assist in analyzing data for EMEA boutiques for General & Commercial Management
• Support CRM Manager in building comprehensive reports and dashboards of all relevant CRM KPIs to track retail performance
• Develop data-driven insights on customer knowledge and the evolution of purchasing behavior
• Perform client insight analysis to create actionable client lists based on business needs

Guarantee the quality of data from the customer database

• Daily management of the client database, including cleaning, dedeplication, merging, and reassignments
• Transform and organize client information to send client collateral, including catalogues and newsletters
• Partner with IT teams to help identify and mend data gaps, source issues, and data inaccuracies

In marketing (40%):

Lead reports and analysis:

• Update sales reports (by product segment, product line, nationalities…)

Coordinate and support various presentations

• Coordinate presentations for internal meetings (e.g.: boutique managers meetings, commercial committee, Wholesale meetings etc.)
• Consolidate action plans and follow-up for each network/markets – working with all departments

Support the Marketing & Communication team:

• Organize internal and external meetings (weekly team meetings, trainings, …): agenda, minute, etc. (when relevant)
• Provide administrative support to marketing, merchandising, training, visual merchandising, event and media departments

Your profile:

• Master 1 or 2 from Business School or University
• At least 6 months of experience in CRM, Marketing or Business Analysis
• Strong analytical skills with attention to detail
• MS Office proficiency, especially Excel and PowerPoint

• Excellent communication and interpersonal skills
• Well organized: able to handle several tasks at the same time

• French & English

Duration : 6 months

Starting Date: Asap

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background. ​