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Ginori 1735 - Marketing Project Coordinator

Kering - Regular
SESTO FIORENTINO - Italy

About us A global Luxury group, Kering manages the development of a series of renowned Maisons in Fashion, Leather Goods, Jewelry and Watches: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, Dodo, Qeelin, Ulysse Nardin, Girard-Perregaux, as well as Kering Eyewear. By placing creativity at the heart of its strategy, Kering enables its Maisons to set new limits in terms of their creative expression while crafting tomorrow's Luxury in a sustainable and responsible way. Ginori 1735 is an expression of excellence in Italy and in the world in the high artistic manufacture of porcelain, able to combine craftsmanship, creativity and attention to progress. As part of the global luxury group Kering, we are committed to ‘empowering imagination’ in a sustainable manner and encouraging our employees to flourish. Join our passionate journey and fulfil your potential and creativity.

We are currently seeking a Marketing Project Coordinator who will be part of our Digital and Communication Team and will be responsible for planning, managing, and executing projects related to marketing campaigns and launches.


How you will contribute

  • Analysis of market trends and competitors by positioning and marketing strategies ( Product, Place, Price, Promotion);
  • Operational support for the preparation of the annual marketing plan;
  • Creation of presentations to support all launches and operational briefs for ADV management activities to external agencies;
  • Supervision of campaigns, analysis and interpretation of data and reports provided by the external agency;
  • Analysis and interpretation of sales data of the 3 active channels (B2B, B2C, e-commerce) in order to highlight ROI for each campaign and/or marketing activity;
  • Marketing Automation: analysis of the results in order to plan implementations and corrective activities;
  • Supervision of both ADV campaign and social media activities texts (produced by the social media management agency);


Who you are

  • Previous experiences in Marketing Campaign Management and project kick-off;
  • Proficient in data analysis;
  • Proficient in Microsoft Office (including Word, Excel, PowerPoint, Outlook, ..) and Creative Cloud Adobe (Photoshop and InDesign);
  • Fluent in Italian and English both spoken and written. French knowledge is a plus;
  • Curious and with aesthetic sensitivity aimed at finding new trends ;
  • A great team player, a collaborative individual able to build solid relationships with multiple and diverse stakeholders;
  • A problem solver, able to prioritize workload;
  • Full time
  • Europa
  • Italy
Applicare

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