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    05/13/2024

    KERING EYEWEAR Trade Marketing Manager

    Kering Eyewear - Regular
    MILANO - Italy

    About us Kering Eyewear is the world leader in Luxury and Hi-End Eyewear (Frames & Sunglasses), developing a unique ‘ensemble’ of powerful brands. We design, develop, manufacture and market to customers and consumers, the most desirable frames and sunglasses in two fast growing segments: Luxury and Sport & Lifestyle. Through our industry expertise, we empower our brands to go beyond their limits in this high potential business category, supporting their capacity to lead and innovate in Eyewear, to realize their artistic and financial potential, in the most imaginative and sustainable manner.

    How you will contribute

    • Developing the Trade Marketing strategy of the brand on a global level, through the definition of guidelines, activities and processes
    • Coordinate Markets and Channels in defining Trade Marketing strategies and plans, with the objective of ensuring the correct coverage and visibility of the brand in accordance with Brand guidelines;
    • Continuous follow-up with Markets and Channels to ensure the implementation and correct execution of Trade Marketing plans agreed with HQ, ensuring the achievement of Trade Marketing objectives and facilitating the sales teams;
    • Monitor Markets and Channels investments on Trade Marketing activities;
    • Share with Markets and Channels best practices of Trade Mktg activities that can be replicated in different geographies and for different Brands;
    • Ensuring that feedback, needs and requests are continuously collected from Markets/Channels, including through travel and visits to local sales teams, outlets and customers;
    • Analysing and sharing with key stakeholders the results obtained at Market and Channel level;
    • Coordinate brand stakeholders on all Trade Marketing activities
    • Promote customer orientation in order to constantly meet their needs, demands and expectations;
    • Lead and coordinate all internal Kering Eyewear stakeholders and external suppliers in the definition and implementation of cross-functional projects (e.g. the Digital Retail Concept) in line with current business needs and future opportunities;
    • Lead and support local teams in the Project Management of cross-functional projects (e.g. the Digital Retail Concept) in line with current business needs and future opportunities;
    • Organise, lead and grow your team, seeking to maximise the results and growth of people within the Group.

    Who you are

    • Master’s degree in marketing
    • 5/7 years of experience in similar role
    • Preferably experience in fashion/eyewear/sport
    • An English and Italian fluent speaker, additional language is a plus
    • With advanced expertise in Excel and Power Point
    • Extremely organized and details oriented with strong focus on results and respect of deadlines
    • A strong team player, able to coordinate different stakeholder and build strong relationship
    • Entrepreneurship autonomy and problem solving skills

    Why work with us?

    This is a fabulous opportunity to join the Kering Eyewear adventure and and to actively contribute to the development of the business by becoming part of a thriving Company in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

    Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

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