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    03/08/2024

    KERING EYEWEAR - LINDBERG Junior Trade Marketing Manager

    Kering Eyewear - Regular
    Aabyhoej - Denmark

    At LINDBERG, we are not just creating eyewear, we are revolutionizing eyewear design through innovation, craftsmanship, and a relentless pursuit of perfection. With a heritage that blends Danish design principles with cutting-edge technology, our team is dedicated to redefining what eyewear can be. This unique mindset has led to our signature brand of lightweight and minimalistic glasses. LINDBERG is part of Kering Eyewear, which belings to the global luxury group Kering. Kering Eyewear designs, develops, and distributes eyewear for a complete and well-balanced portfolio of Luxury, Fashion, and Lifestyle brands.

    Your opportunity

    We are currently seeking a Junior Trade Marketing Manager who will report to Senior Brand & Trade Marketing Manager as part of our dynamic Marketing team in LINDBERG.

    How you will contribute

    • Understand the business model, objectives, organisation and processes of the company 
    • Coordinate Markets and Channels in defining Trade Marketing strategies and plans, with the aim of guaranteeing the correct coverage and visibility of the assigned brands respecting the Brand guidelines;
    • Continuous follow-up with Markets and Channels to ensure the implementation and correct execution of Trade Marketing plans agreed with HQ, ensuring the achievement of Trade Marketing objectives and facilitating the sales teams;
    • Monitor Markets and Channels investments on Trade Marketing activities
    • Share with Markets and Channels best practices of Trade Mktg activities that can be replicated in different geographies
    • Ensure that feedback, needs and requests are continuously collected from Markets/Channels, also through trips and visits to local sales teams, points of sale and customers;
    • Analysing and sharing with key stakeholders the results obtained at Market and Channel level
    • Coordinate the stakeholders on all Trade Marketing activities;
    • Promote customer orientation in order to constantly satisfy their needs, demands and expectations; 
    • Define long and medium term Trade Marketing plans consistent with the company vision and ensure approval and implementation
    • Define and manage the annual marketing budget, guiding BTL investments in the different activities and monitoring their implementation and effectiveness
    • Define guidelines for the distribution of Trade materials together with the Go To Market function and facilitate their implementation with trade areas and local markets
    • Ensuring the monitoring and analysis of local and international competitors in terms of Trade Marketing activities
    • Manage forecasting and timeline for TMK tools implementation

    Who you are

    In addition to being a skilled in Trade Marketing, we are looking for someone with the following qualifications:

    • Relevant master or bachelor’s degree
    • Newly graduated or up to 1-year relevant work experience (full time or student position)  
    • Collaborative team player but also confident in working independently and drive new initiatives
    • Structured approach to tasks and can manage multiple projects
    • Strong written and verbal communication skills
    • Fluent in Danish and English. Proficiency in Italian is advantageous, but not required

    Why work with us?

    Come join the LINDBERG journey and seize the opportunity to become a part of an international company in a global Luxury Group, renowed for innovative design and unparalleled craftsmanship. LINDBERG encourages an environment where creativity thrives, collaboration is foundational and where we empower every individual to achieve their full potentional in a workplace that is both challenging and rewarding.

    Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

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