Add to my favorites Add to my favorites

GUCCI Associate Marketing and Communications Manager

Gucci - Regular
Sydney - Australia

About us Through our new contemporary vision at Gucci we are inventing a wholly modern approach to fashion and redefining luxury for the 21st century. As part of the global luxury group Kering, we are committed to ‘empowering imagination’ in a sustainable manner and encouraging our employees to flourish. Join our passionate journey and fulfill your potential and creativity. We are currently seeking an Associate Marketing and Communications Manager as part of our dynamic team in Australia.

How you will contribute

• Understand the role of media within the customer journey from building awareness, driving engagements and online traffic to local eCommerce website

• Using the WW Digital Media Strategy as a guide, develop the local approach to print, outdoor and premium digital activity for Display, Native and Social platforms, including budget planning, media mix and placement strategy

• Responsible for aligning each campaign objective(s), strategy, tactics as well as measurement with the respective marketing goals and KPIs

• Work closely with Marketing and Communication Manager, Merchandising and WW Product Marketing to understand the local business challenges and global opportunities

• Fully connect and align media and digital strategy and plan to overall integrate campaign with local events

• Build close synergy with the local eCommerce team, monitoring and aligning on the activity calendar

• Lead the relationship with local media agencies and vendors across Digital and Traditional channels

• Analyze and prepare plan summaries, topline results and regular performance campaign reports, using key learnings to optimize and benchmark for future campaign planning and strategy

• Closely collaborate with the relevant partners to execute local Digital Native programs and be well versed on the most current Digital Native Content Disclosure policy

Who you are

Minimum of 3-5 years of experience in digital media planning or eMarketing on the brand/retailer, agency or publisher side

Bachelor’s degree

Strong analytical, presentation and communication skills

Passion for the fashion, luxury and the digital industry

Enthusiastic, driven and well organized

Microsoft Office, Google Analytics, MOAT, Doubleclick Systems and Social Media Analytics platforms

Why work with us?
This is a great opportunity to join the Gucci adventure and to actively contribute to the development of the business by becoming part of a thriving Atelier in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Gucci is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer, we welcome and consider applications from all qualified candidates, regardless of their background.

  • Full time
  • Australasia / South Pacific
  • Australia

Similar jobs