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    02/18/2024

    KERING EYEWEAR Sales Development Manager-In Store Excellence

    Kering Eyewear - Regular
    Shanghai - Mainland China

    Kering Eyewear is the world leader in Luxury and Hi-End Eyewear (Frames & Sunglasses), developing a unique ‘ensemble’ of powerful brands. We design, develop, manufacture and market to customers and consumers, the most desirable frames and sunglasses in two fast growing segments: Luxury and Sport & Lifestyle. Through our industry expertise, we empower our brands to go beyond their limits in this high potential business category, supporting their capacity to lead and innovate in Eyewear, to realize their artistic and financial potential, in the most imaginative and sustainable manner.

    We are currently seeking a Sales Development Manager who will report to National Sales Development Director in Kering Eyewear China

    Your opportunity

    The potential candidate will need to be customer-oriented and autonomous, who will solve issues proactively and seek for improvements continuously.

    How you will contribute

    Optical channel BTL resource management

    • According to by brand BTL plan, set the quota allocation by area, including window, brand fixture, brand dress up, GWP, visual etc.

    • Set BTL investment guideline, supervise execution by field retail in-store excellence team and insure it is aligned with BTL investment guideline

    • Together with brand manager and trading marketing team review the execution progress and adjustment the plan by resource type accordingly

    • Access BTL resource investment both from the wise of selling and sellout

    Retail Activity Management

    • Set retail activity like HPP, CRM guideline and detail plan

    • Allocate the quota by area and tracking the execution

    • Sellout result assessment

    Core assortment management

    • Together with product manager and brand manager to define core assortment by brand

    • Supervise field retail in-store excellence team’s execution including store penetration, stock building, replenishment, and in-store presence in optical channel

    Key retail project management

    • Lead and push “one product one code” project execution in store

    • Set Mystery Shopper questionnaire and make execution plan

    • Together with field retail in-store excellence team review Mystery Shopper result and make action plan to improve in-store ceremony

    • As the leader of “Digital Retail Concept” project, set and remodel DRC business model and rollout plan

    • Together with account manager set DRC sellout target and tracking achievement

    • Assistance account manager set DRC marketing plan and provide regarding BTL resource support

    • Lead DRC store in-store VM upgrading

    In-store onsite training

    • Set onsite training standard and together with training team to build up training material

    • Access onsite training, according to customer and field feedback to make improvement

    Market Intelligence

    • Provide first-hand information concerning retail in optical channel, both for our brands and competitors

    • Collect marketing intelligence like bestseller in the market, and feedback to product manager as product design proposal

    Who you are

    • Bachelor above

    • At least 5 years working experience, 3 years in retail industry is a must

    • Fluent in Chinese and English (both written and oral)

    • Has strong business ownership and good innovation

    • Self-motivated and being proactive in a start-up environment

    • Analytical and logical thinking

    • In-depth knowledge of Office Pack (Power Point, Excel

    • Ambitious and flexible and a good team player

    Why work with us?

    This is a fabulous opportunity to join the Kering Eyewear adventure and and to actively contribute to the development of the business by becoming part of a thriving Company in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

    Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

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