BALENCIAGA Senior Client Engagement Officer

How you will contribute
 

In-Store Client Engagement Activations

• Develop and manage the annual and monthly client engagement activation calendar aligned with brand priorities and commercial objectives.
• Curate and maintain high-quality client invitation lists, ensuring accuracy, segmentation, and relevance.
• Plan and execute in-store activations and events in accordance with Balenciaga standards and brand guidelines.
• Lead end-to-end coordination with external vendors and suppliers, ensuring timely preparation and flawless delivery.
• Partner closely with retail teams to ensure smooth operational execution of all activations.
• Oversee the invitation process (content, production, personalization, calligraphy/routing, and distribution) to ensure a premium client experience.
• Track, measure, and evaluate the performance and ROI of client engagement activities, identifying opportunities for continuous improvement.
• Liaise with HQ to coordinate and deliver VIC (Very Important Client) experiences and treatments.

Clienteling Programs & Tools

• Drive adoption and effective implementation of clienteling programs and tools across retail teams.
• Ensure consistent execution of clienteling standards to strengthen client loyalty and retention
• Train and coach store teams on client engagement initiatives, including but not limited to:
  • Welcome gifting programs
  • Exclusive events and showcase visits
  • Client cards and personalization strategies
  • Client engagement applications defined by HQ

Client Engagement Optimization & Analysis

• Maintain and safeguard a highly accurate and confidential client database.
• Analyze client data to generate actionable insights that enhance engagement strategies and client experience.
• Prepare and consolidate performance reports on client engagement initiatives and campaigns.
• Collect, analyze, and report on client feedback and satisfaction metrics, providing recommendations for continuous improvement.
• Leverage analytics to identify client trends, opportunities, and areas for optimization across markets.

Who you are

• Minimum 3–5 years of relevant experience in client development, CRM, events, or related fields.
• Experience in the retail industry is required; luxury retail is an advantage.
• Strong organizational and project coordination skills, with the ability to execute client engagement initiatives effectively in a fast-paced environment.
• Good analytical skills, with the ability to interpret client data and support retail teams with actionable insights.
• Strong communication and interpersonal skills, with the ability to work closely with store teams and internal stakeholders.
• Able to manage multiple priorities under tight timelines with attention to detail.
• Proficient in Microsoft Office applications (Word, Excel, PowerPoint).
• Familiarity with client database management and segmentation is an added advantage.
• Flexible with working hours, including evenings or weekends, based on event requirements.

Why work with us?

This is an exciting opportunity to contribute to the Balenciaga philosophy and to become part of a team that offers possibilities to learn and grow.   

Balenciaga is committed to thriving your professional development within the House or in the Kering group. We empower leaders to create, build and sustain high performing teams that excel in execution. We guide every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Diversity Commitment

Balenciaga is committed to fostering a diverse workforce. We believe that diversity in all its forms - gender, age, nationality, culture, disability, sexual orientation… - enriches the workplace and our client experience. As an Equal Opportunity Employer, we welcome all applications and select our talents based on competencies and in alignment with our brand behaviors. Setting people for success is what we live for. It is part of our interview process to discuss with you how to excel in our company.