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    06/26/2026

    QEELIN_Senior PR Executive

    Qeelin - Regular
    Shanghai - Mainland China

    Job Family Group Description - Communication & Marketing: This Job Family Group includes jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand. Job Family Description - Communication, PR & Events: Brings our luxury products onto the stage. Builds a solid reputation for our brands through event organization, press relations and a robust online presence. Builds and maintains positive relationships with internal and/or external stakeholders by developing messages that inform and engage various target audiences. Speciality Description - Public Relations: Builds and maintains our company reputation through public relations activities. Gives clear messages on our image internally and externally.

    • Work closely with the agency on maintaining an on-going relationship with press and handle regular pitching
    • Support line manager in daily celebrity dressing/seeding, and celebrity relation development & management
    • Support line manager to plan and execute brand events, and celebrity attendance coordination
    • Manage sample coordination, paperwork, reporting and presentation materials
    • Handle contract and payment, admin and filing
    • Perform other related duties as required and/or assigned
    • Support crisis communication preparation and follow up on potential PR risks
    • Coordinate with internal teams (Marketing, Logistics, Merchandising, Sales) to align PR deliverables
    • Track celebrity and influencer trends, provide insights for brand PR strategy
    • Ensure PR assets (photos, videos, quotes) are well archived and shared timely

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