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    04/11/2024

    KERING EYEWEAR Trade Marketing Specialist

    Kering Eyewear - Regular
    DUBAI - United Arab Emirates

    About us Kering Eyewear is the world leader in Luxury and Hi-End Eyewear (Frames & Sunglasses), developing a unique ‘ensemble’ of powerful brands. We design, develop, manufacture and market to customers and consumers, the most desirable frames and sunglasses in two fast growing segments: Luxury and Sport & Lifestyle. Through our industry expertise, we empower our brands to go beyond their limits in this high potential business category, supporting their capacity to lead and innovate in Eyewear, to realize their artistic and financial potential, in the most imaginative and sustainable manner.

    How you will contribute

    • Support the manager in designing local trade marketing activities, in line with Brand and corporate guidelines.
    • Support the manager in defining and implementing an annual Trade Marketing Activity Calendar for the Middle east region for each brand with focus on the special needs of key accounts and top doors.
    • Ensure and supervise clear and timely execution of all TM projects in the area of competence
    • Manage the organization and roll-out of local exclusive customer events and trade fairs.
    • Attend relevant local Customers Meetings and local Buying Days working closely with the Sales Team.
    • Manage BTL/Trade MKTG investments (budget, follow up, ROI) and ensure efficient spending.
    • Closely liaise with HQ functions (Global TM Team, Brand Managers) as well as local functions (Sales, Finance, Sales Support:)
    • Manage daily communication with Field Marketing Agency to ensure regular development of BTL activities.
    • Support sales event organization, dealing with suppliers and managing all logistic and organization details
    • Prepare report for Business Review and cost controlling, to be shared with direct manager and upper managers
    • Prepare weekly report for store check visibility
    • Monitor and analyse competitors, trends and visibility initiatives, by executing regular market visits and preparing reports for the direct manager.

    Who you are

    • Graduated in in Marketing; 1/2 years in similar role;
    • Previous experience in Eyewear, watch & jewellery, beauty & cosmetics, fashion or accessories Industry is a plus
    • With advanced expertise in Excel and Power Point
    • Fluent English and Arabic speaker.
    • Additional languages are a plus With strong focus on results and respect of deadlines, organized and details oriented
    • With analytical and strong presentation skills
    • A dynamic, proactive, flexible and curious individual, fast learner and committed to teamwork
    • A strong team player and excellent communicator with entrepreneurship autonomy and problem solving skills

    Why work with us
    This is an excellent opportunity to join the Kering adventure in a moment of extraordinary growth and become part of a thriving team in a global Luxury group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

     

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