26/06/2026
QEELIN_Senior PR Executive
Qeelin - Regular
Shanghai - Mainland China
Job Family Group Description - Communication & Marketing:
This Job Family Group includes jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand.
Job Family Description - Communication, PR & Events:
Brings our luxury products onto the stage. Builds a solid reputation for our brands through event organization, press relations and a robust online presence. Builds and maintains positive relationships with internal and/or external stakeholders by developing messages that inform and engage various target audiences.
Speciality Description - Public Relations:
Builds and maintains our company reputation through public relations activities. Gives clear messages on our image internally and externally.
- Work closely with the agency on maintaining an on-going relationship with press and handle regular pitching
- Support line manager in daily celebrity dressing/seeding, and celebrity relation development & management
- Support line manager to plan and execute brand events, and celebrity attendance coordination
- Manage sample coordination, paperwork, reporting and presentation materials
- Handle contract and payment, admin and filing
- Perform other related duties as required and/or assigned
- Support crisis communication preparation and follow up on potential PR risks
- Coordinate with internal teams (Marketing, Logistics, Merchandising, Sales) to align PR deliverables
- Track celebrity and influencer trends, provide insights for brand PR strategy
- Ensure PR assets (photos, videos, quotes) are well archived and shared timely