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    12/04/2025

    KERING Assistant Marketing Manager

    Kering - Fixed Term (Fixed Term)
    Shanghai - Mainland China

    About Kering Kering is a global, family-led luxury group, home to people whose passion and expertise nurture creative Houses across ready-to-wear and couture, leather goods, jewelry, eyewear and beauty: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, McQueen, Brioni, Boucheron, Pomellato, DoDo, Qeelin, Ginori 1735, as well as Kering Eyewear and Kering Beauté. Inspired by their creative heritage, Kering’s Houses design and craft exceptional products and experiences that reflect the Group’s commitment to excellence, sustainability and culture. This vision is expressed in our signature: Creativity is our Legacy. In 2024, Kering employed 47,000 people and generated revenue of €17.2 billion. Your opportunity We are seeking an Assistant Marketing Manager with minimal 4 years of experience in designing and executing high-profile events & communication campaign, media amplification with agency support, preferably within the luxury industry. This role demands creativity, attention to detail, and fluency in English to collaborate with internal & global team.

    How you will contribute

    Key Responsibilities

    1.     Event Management

    • Develop event narratives tailored to luxury audiences, integrating brand values into immersive experiences (e.g., private galas, VIP receptions).
    • Collaborate with design and PR teams to align events details & align rundown
    • On-Site Execution & Post-Event Evaluation

    2.     Luxury Communication Campaign Management & Media negotiation

    • Design and execute communication plan for campaign idea, content & asset production.
    • Understand digital & social platforms, support media director for media amplification plan
    • Assist media director for media negotiation, manage media partnerships, media agency

    3.     Vendor & Stakeholder Management

    • Negotiate contracts with agencies to secure high-quality services within budget.
    • Manage media agency & event agency, Act as the primary liaison between internal teams, and external partners

    4.     Budget & Timeline Oversight

    • Manage budgets optimizing costs without compromising on luxury standards.
    • Create detailed project timelines and monitor progress to meet deadlines.

    Who you are?

    • Experience: minimal 4 years in marketing team or agencies, preferably within luxury industry.
    • Language: good English proficiency; additional languages (e.g.,French) are a plus. Be able to communicate & present to global team independently.
    • Skills:

    Luxury Event Expertise

    Experience of content production, such as video & visual production for communication campaign asset

    • Soft Skills:

    Collaborative mindset with a passion for storytelling.

    Good timeline & process controller

    Why work with us?

    Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture,

    religious beliefs and sexual orientation – enrich the workplace. It opens up opportunities for people to express their talent,

    both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity

    Employer we welcome and consider applications from all qualified candidates, regardless of their background.

    This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a dynamic team in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering, and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

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