GUCCI Senior Manager - Client Insights

Role Mission

The Senior Manager, Client Insights, will report to the Vice President of Client Engagement and focus on transforming data into actionable insights, strategically leveraging them to create client-centric campaigns that complement the targeting strategy with the execution in a 360 omnichannel approach. The Senior Manager will be responsible to develop, launch, refine and scale client development activities that align with overarching commercial priorities to be a key contributor in driving sales growth and ongoing client engagement.  This position works cross-functionally with other departments, including but not limited to Retail, Digital, Communications, Management Information Systems (MIS), Merchandising, Training, Operations, Legal and Business Planning.

Key Accountabilities

• Collaborate with the Vice President, Client Engagement in defining and building client-related KPI and sales targeting at a regional, market & store-level;
• Develop a rolling regional contact strategy to support always-on clienteling/outreach focuses, tied to the commercial calendar;
• Design and develop a set of reports to meet business needs to better understand client behavior and improve targeting; monitoring and impact of client-based initiatives;
• Perform hands-on analysis of client data using tools with MicroStrategy and other Business Intelligence (BI) tools, on a recurring weekly/monthly basis in addition to ad-hoc requests;
• Support the Retail and Digital teams with targeting guidance to identifying high potential clients for contact strategy purposes, aimed at enhancing performance;
• Transform data into actionable client-centric business intelligence using query and reporting tools;
• Develop monitoring best practices to give voice (quantitative and qualitative) and make understandable the omni-channel client behavior by taking into consideration all elements which impact on it (channel, type of market, market situation, etc.);   
• Responsible for data quality and cleansing updates, including client merges and client reassignment;
• Manage the CRM portal, supporting cross-functional departments with ad hoc targeted lists and analyses;
• Work with global and regional cross-functional teams to support business objectives.

Key Requirements

• Bachelor’s degree in computer science, MIS, Statistics, Marketing or Economics desired, Masters or MBA a plus;
• 5+ years of experience in market research and/or customer analytics retail and eCommerce and/or direct, digital, or integrated marketing experience preferred;
• Experience with project management, change management, business process redesign principles, tools, and techniques a plus;
• Knowledge of catalog and/or direct marketing environment plus experience with email and mobile campaign management;
• High level of expertise with business  intelligence tools, such as MicroStrategy, Business Objects, Cognos etc. with experience writing and tuning SQL queries in an on-line or offline environment;
• High level of expertise with CRM systems, Oracle, Siebel, Acxiom etc.
• Experience working with web analytics tools: Google Analytics, Coremetrics, Omniture, etc.;
• Strong technical, analytical, and statistical competencies required, with a strong working knowledge of retail math and Excel;
• Proven analytical skills and statistical and modeling competencies.

Work Authorization

• Qualified candidates must have the proper work authorization to work in the United States

Accessibility

Our Gucci community is committed to providing a culture of inclusivity and accessibility in all aspects of the employee life cycle – starting with the candidate experience.  If you are   interested in becoming a Gucci Dream-maker and applying for employment and require a reasonable accommodation to assist with any part of the application and/or interview process, please contact us by email at accessibility.americas@gucci.com.  

When contacting us, please provide your contact information, the role you have applied to, and the nature of your accessibility issue. Please only send inquiries concerning requests for reasonable accommodations.

Salary Range – New York 

 For individuals assigned and/or hired to work in New York, GUCCI includes a reasonable estimate of the salary or hourly rate range for this role. This takes into account the wide range of factors that are considered in making compensation decisions; including but not limited to business or organizational needs, skill sets, experience and training, licensure, and certifications. In addition, where a candidate falls within the disclosed range estimate may be dependent on the applicable geographic differential associated with the location in which the position may be filled.   

A reasonable estimate of the current base salary range is $112,500  to $125,000.   

EOE M/D/F/V