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BOUCHERON General Manager Mainland China

Boucheron - Fixed Term (Fixed Term)
Shanghai - Mainland China

General Manager - Boucheron About us A global Luxury group, Kering manages the development of a series of renowned Maisons in Fashion, Leather Goods, Jewelry and Watches: Gucci, Saint Laurent, Bottega Veneta, Balenciaga, Alexander McQueen, Brioni, Boucheron, Pomellato, Dodo, Qeelin, Ulysse Nardin, Girard-Perregaux, as well as Kering Eyewear. By placing creativity at the heart of its strategy, Kering enables its Maisons to set new limits in terms of their creative expression while crafting tomorrow's Luxury in a sustainable and responsible way. We capture these beliefs in our signature: “Empowering Imagination.” In 2017, Kering had nearly 29,000 employees and restated revenue of €10.816 billion. We are currently seeking a General Manager Mainland China who will report directly to the Managing Director of APAC, you assume a full P&L responsibility over the business in the whole territory of Mainland China, all channels included.

Your opportunity

The General Manager will be in charge of defining and executing short and long-term strategies and action plans for Boucheron China with corporate international guidelines support.

How you will contribute

Business Development & Goals achievement

  • In charge of identifying and propositing new business development opportunities so as to grow the China market according to the brand’s plan 
  • Define and execute annual retail and wholesale plans
  • Analyse main business trends and provide regular detailed feedback to the business
  • New DOS openings including design, construction, buying, staffing and follow up
  • Deliver DOS sales targets
  • Maintain strong relationships with landlords to ensure long-term development in the territory
  • Timely order/reorder to achieve sell-through goals in the respect of the inventory levels, OTB Management

Brand / Store Image

  • Ensure Store image perfectly aligned with Corporate guidelines
  • Ensure outstanding service, including perfect staff grooming and After Sales Service
  • CRM: VIP database development (quality and quantity)

Marketing & Communication

  • Implement local marketing initiatives as per Corporate guidelines
  • Recommend local communication platform
  • Develop strong local PR (relationships with journalists,events)

P&L and Cashflow Management & Operations

  • As a member of the Management Team, participate in strategic development plans of the brand
  • Prepare budget and forecast plans including sales plans, operating budgets, staffing plans, marketing plans and capital expenditures
  • Anticipate the needs of the structure on both people and system to cope with the growth of the brand
  • Ensure that all operating units conform with local and national statutory laws and regulations as well as adhere to brand’s policies
  • Ensure the fluidity of the logistics in the territory to have a correct supply of products
  • KPI analysis to ensure proper performance tracking


  • Build an effective structure, aligned, empowered and accountable
  • Increase motivation, retain and develop key talent within the team
  • Set goals to departments to meet brand’s plans
  • Provide leadership to the team in order to ensure that the financial targets are met while infusing the core value of honesty, entrepreneurship and innovation of the brand
  • Implement group and brand HR policies to ensure employee development
  • Provide leadership to the team in order to ensure that the financial targets are met while infusing the core value of honesty, entrepreneurship

Team management:

  • Logistics & Operations Manager
  • Wholesale, Retail & E-commerce Manager
  • Marketing and Communications Manager
  • High jewelery Expert


Who you are

Experience, business and technical skills

  • Bachelor degree in business or equivalent is preferred
  • Minimum 10-15 years relevant experience in luxury retail (ideally Fine/ High Jewelry, Watches) in China
  • Strong business mindset and high sensitive to the figures
  • Good management and interpersonal skills, problem solving-oriented with a pro-active and flexible approach
  • Possess good communication and strong analytical skill
  • Well organized, self-motivated as well as a good team player
  • Good command of both spoken and written English and Mandarin 
  • Proficient in MS Office
  • Frequent travel is required

Why work with us?

This is a fabulous opportunity to join the Kering adventure and and to actively contribute to the development of the business by becoming part of a thriving Atelier in a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background. 

  • Full time
  • 亚洲
  • Mainland China


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