MCQ PR Manager
Alexander McQueen - Regular
London - United Kingdom
We are currently seeking a PR Manager who will report to the Head of Communications as part of our growing MCQ London team.
How you will contribute:
Kering eyewear: be responsible to reach the communications and marketing goals for Kering eyewear in alignment with the MCQ communications plan (VIP, press, social, OOH)
WS press: be in close contact with key wholesale partners for an aligned comms and marketing strategy to grow and develop across all channels
Merchandising icons: oversee the development of special projects and merch icons from start to finish with Head of Communications
Develop and sell-in an effective global VIP and press strategy for men’s, women’s and icon zero, reflecting the creative vision of the MCQ collective
Managing and inspire the communication coordinators, taking a proactive approach to talent development
Close relationship with APAC PR manager to streamlined global strategy consistently executed at a regional level, allowing for creative localised content to meet market needs
Close relationship with Digital Specialist to streamline strategy
Strategically develop our brand positioning and awareness through fostering and maintaining excellent relationships among press, media and influencers
Pitch and present exciting story angles and product placement in line with the brand, in close collaboration with the communication coordinators
Ensure that press coverage is managed, monitored and evaluated ensuring that ROI is optimised
Monitor trends within the industry and feed ideas for future development / stories
Responsible for acting as an ambassador of the brand at all times
Report to Head of Communications
Your skills and experience
Extensive PR experience either in-house or agency within peer brands
Global network of Press & VIP contacts to draw upon with proven experience in building relationships with instrumental players
Proven experience in creating creative and passionate product stories
Excellent data and analytical skills to clearly demonstrate the ROI on global activities
Emotionally intelligent with excellent written and verbal communication skills
Ability to manage multiple projects, campaigns and events in a fast-paced, deadline-driven environment
Team player with proven experience working in an International HQ and partnering with Regions to ensure consistency of message
Demonstrable track record of executing the full PR mix
Willing to travel as part of the role
Must have knowledge within music and streetwear
Why work with us
This is a fantastic opportunity to become part of a dynamic team with a visionary brand that offers possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.
- Full time
- 欧洲
- United Kingdom