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BOTTEGA VENETA Global Digital Media Manager

Bottega Veneta - Regular
MILANO - Italy

Bottega Veneta – inspiring individuality with innovative craftmanship since 1966. Creativity lies at the heart of all that we do. Born in Vicenza the house is rooted in Italian culture yet maintains a truly global outlook. An inclusive brand with exclusive products Bottega Veneta is as much of a feeling as it is an aesthetic.

We are currently seeking a Global Digital Media Manager as part of our dynamic team in Milan.

How you will contribute:

  • Develop and implement global digital strategy with an up-to-date understanding of social and programmatic “best practices” across the competitive landscape
  • Manage centralized budget for programmatic and paid social
  • Establish KPIs and uncover insights to develop actionable recommendations for how to optimize and move the brand forward on digital channels based on performance
  • Manage the daily interaction with the media agency team, setting the strategy and ensuring the strategy is implemented
  • Collaborate with the Art team on creation of content for optimized campaigns that drive business performance
  • Provide guidance and support to regional offices to ensure brand consistency and budget optimization
  • Work closely with all digital platforms and key partners to ensure paid strategy is results driven and ahead of the curve
  • Track metrics on a weekly/quarterly basis and make strategic recommendations accordingly
  • Partner closely with the Global e-commerce and CRM team for synergies across digital marketing efforts
  • Work cross-functionally and cross territory, with the brand and creative teams on developing and testing new platforms and products
  • Educate the value of digital marketing and demonstrate the commercial application within the marketing funnel

Who you are:

  • 5-7 years of experience as a Digital Media Specialist or similar role
  • An acute understanding of Instagram, Tik Tok, YouTube as well as programmatic platforms DV360
  • Good understanding of APAC social platforms Kakao, Line, WeChat, Weibo..etc
  • Strong understanding of branding and performance tactics on digital
  • Strong presentation writing skills, ability to simplify ideas and communicate confidently
  • Experience in managing and motivating junior team members
  • Excellent knowledge of metrics and KPIs across digital outlets
  • Ability to interpret analytics, communicate results and formulate strategy
  • Proactive, organized, efficient, and detail-oriented
  • Critical thinker and problem-solving skills
  • Optimism in the face of challenges and busy periods
  • Fluent in English, good knowledge of Italian considered a plus

Why work with us?

This is a fabulous opportunity to join the Kering adventure and to actively contribute to the development of the business by becoming part of a global Luxury Group that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.

Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background. 

  • Full time
  • Europe
  • Italy
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