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SAINT LAURENT Senior Communication Executive

Saint Laurent - Fixed Term (Fixed Term)
Shanghai - Mainland China

ABOUT SAINT LAURENT Founded in 1961, Yves Saint Laurent was the first couture house to introduce the concept of luxury prêt-à-porter in a 1966 collection called ‘Rive Gauche’, synonymous with youth and freedom. This shift represented a first critical step in the modernization of fashion and revolutionized the socio-cultural landscape. In 1999, the luxury goods division of the Kering Group acquired Yves Saint Laurent and, under the creative direction of Anthony Vaccarello since April 2016, continues to position the house at the summit of the luxury universe. Today, Saint Laurent collections include women’s and men’s ready-to-wear, shoes, handbags, small leather goods, jewelry, scarves, ties and eyewear.

We are currently seeking a Senior Communication Executive who will report to Communication Manager as part of our dynamic team in China.


You will contribute to strengthen the brand image with creative communication approach, to consistently bring the brand value and drive brand influence cross all channels of communication and partners and to support the communication team, well execute all press, media & special projects’ activities.


  • To support the Communication manager, update the publicity plan by collection and projects

  • To execute all editorial special projects with media partner and PR retainer agency

  • To build and maintain key media relations

  • Develop the Chinese press release and update media list and coordinate with HQ press team for e-card release

  • To develop the press coverages with PR retainer team’s support and bring qualitative report for global share

  • Develop the press sample and share routine coordination with VIP & KOL’s inquiries

  • Collect monthly press clippings, magazine copies to HQ press office

  • Conduct all press related expense process & budget update

  • To support communication manager and update the print advertising plan on monthly base

  • Coordinate with HQ media team and media agency for materials delivery

  • Collect monthly media magazine copies to HQ media team

  • Coordinate with media agency and HQ media team for print ad payment process

  • Support communication manager to coordinate with media agency for plan update

  • Coordinate with HQ media team and media agency for material request and on-time delivery

  • Deliver immediate outdoor evaluation report to HQ media team

  • Supervise the market best and innovation practice and develop report for team share

  • Update the full year mall outdoor plan, with network and new store opening, coordinating with retail team

  • Coordinate with malls’ outdoor team for booking process and material delivery process with HQ media team

  • Supervise the outdoor production agency for high quality material and installation on time

  • Deliver the monthly mall outdoor report with traffic evaluation

  • Coordinate with media agency to share and file-in the monthly competitor’s outdoor practice report

  • Support each native story’s creative development with coordination of external partners and internal functions)

  • Coordinate with HQ press team for the shooting plan proposal validation

  • Supervise the shooting on stie / seamless  for each native story

  • Share assets with cross functions’ content plan and release on time

  • Control the related budget & expense and contract process

  • Deliver the project report

  • Support the Global communication team’s special projects’ china landing execution

  • Coordinate with external partners for content develop, contract and finance process

  • Coordinate with internal functions to bring the project’s 360 approach execution

  • Deliver the post project report with 360 kpi update

  • Coach the team intern’s on-board training and make sure the team’s performance standard process and supervise the result

  • Team-work with cross functions, to conduct the 360 approach and work flow smoothly and efficiently


  • Bachelor’s degree and above

  • Will be plus if PR/Marketing/Communication or any other related discipline

  • 3+ years working experience in related industry

  • Must demonstrate exceptional computer skills and software application proficiency such as Excel, Powerpoint, Word, China Word Processing and photoshop (not top priority, but ideal)

  • Good written and conversational English

  • Communication skills and logic thinking

  • Good team player

  • Attentive to details & patient on execution operation

  • Work systematically and strong organization skills

  • Good interpersonal and presentation skills

  • Capability to handle multi-tasks

  • Capability to react to changes and ad hoc tasks

  • Ability to work independently

Saint Laurent is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens up opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

  • Full time
  • Asie
  • Mainland China

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