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    09/14/2026

    BOUCHERON Assistant Marketing & Merchandising Manager

    Boucheron - Regular
    Seoul - Korea, Republic of

    Job Family Group Description - Merchandising: This Job Family Group includes all jobs responsible for selection, availability and visibility of brands’ collections and products within a given territory or for a given sales channel. Job Family Description - Merchandising Planning: Drives business performance through analysis of business KPIs. Forecasts merchandising measures at every level. Plans and conducts the open-to-buy process by country/region to maximize sales potential and minimize losses from mark downs and stock outs.

    Role
     
    We are looking for an Assistant Manager to join the Marketing & Merchandising team as a hands-on business partner to HQ  and local boutiques. This role is responsible for the day-to-day execution of merchandising and marketing initiatives — from product launch rollout and stock planning to boutique assortment management and High-End (HJ/FJ) event support. You will work closely with HQ and regional teams to ensure smooth, on-the-ground implementation of guidelines and strategies.
     
     
    Responsibilities
     
    Merchandising 
     
    - Organize and prepare data/analysis on product offers by boutique 
    - Prepare sales trend analysis, identify stock rebalancing opportunities 
    - Conduct regular store visits to collect qualitative feedback and review model stocks  
    - Coordinate with VM team on window/in-store display execution for new launches and seasonal changes 
     
     
    High End Management (HJ/FJ)
     
    - Handle day-to-day boutique requests on stock, special orders, client submissions/reservations/viewing requests (single point of contact)
    - Execution support of stock rotation, considering boutique-specific targets and in-store animations/contexts
    - Track deposits, stock request status, and delivery status; follow up with boutiques
    - Support preparation and execution of local activations and High Jewelry events including product slection 
    - Prepare monthly High-End business reports (trends, sales, inventory data) 
     
     
    Marketing
     
    - Conduct market intelligence and competitive analysis, providing insights on competitor activities (including key launches), pricing, and market trends.
    - Support sales planning through budget preparation, market-level forecasting, and alignment with strategic priorities and HQ guidance.
    - Consolidate market feedback on product offerings, gaps, and future needs for the International Marketing team.
    - Coordinate cross-functional support for key collections, ensuring aligned 360° activations and effective communication with boutiques. 
     
     
    Regional Scope
     
    - Actively share best practices, performance insights, and key learnings across regions, fostering continuous improvement and alignment at regional level. 
    - Identify opportunities for synergies with other markets, optimizing assortment strategies, product allocation, and commercial initiatives.  
     

    Why work with us?
     
    This is a fabulous opportunity to join the Boucheron adventure and to actively contribute to the development of the business by becoming part of a thriving Maison in a global Luxury Group (Kering) that offers endless possibilities to learn and grow. Talent development is a managerial principle at Kering and we are committed to fostering internal mobility. Our common vision promotes leadership skills and helps every employee to reach their full potential in a stimulating and fulfilling workplace environment.
     
    Kering is committed to building a diverse workforce. We believe diversity in all its forms – gender, age, nationality, culture, religious beliefs and sexual orientation – enriches the workplace. It opens opportunities for people to express their talent, both individually and collectively and it helps foster our ability to adapt to a changing world. As an Equal Opportunity Employer we welcome and consider applications from all qualified candidates, regardless of their background.

    Requirements

    Who you are:
     
    - 7+ years experience in merchandising or product marketing within luxury jewelry, watches, or luxury retail.
    - Strong analytical skills (Excel, BI tools), ability to translate data into clear presentations.
    - Comfortable working with large data sets and turning them into clear, actionable reports.
    - Experience coordinating with HQ and cross-functional/regional teams on day-to-day execution.
    - Good understanding of luxury retail operations and boutique environment.
    - Detail-oriented, organized, and able to manage multiple operational workstreams simultaneously.
    - Fluent in written and spoken English ; French is a plus.

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