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07/13/2026
GUCCI Store Director Napoli & Capri
Gucci - Regular
Napoli - Italy
Founded in Florence, Italy, in 1921, Founded in Florence, Italy, in 1921, Gucci is one of the world’s leading luxury brands. Under the leadership of President and CEO Francesca Bellettini and the artistic direction of Demna, the House continues to redefine luxury and fashion while celebrating creativity, Italian craftsmanship, and innovation.
Gucci is part of the global luxury group Kering, which manages renowned Houses in fashion, leather goods, jewelry, and eyewear.
As the Store Director, you are a brand ambassador and business leader, responsible for driving the store’s overall performance while ensuring an exceptional and consistent Gucci client experience. You lead, inspire, and develop your team to achieve and exceed business objectives, fostering a culture of excellence, collaboration, and client-centricity.
You play a key role in translating the brand strategy into meaningful in-store execution, ensuring operational excellence, strong team engagement, and long-term client loyalty.
Reporting to the Retail Area Manager Italy, the Store Director is responsible to provide customers with top quality service by meeting their needs and expectations as well as to increase the brand loyalty by communicating as “Gucci ambassador" the philosophy and the culture of the Brand.
Key Accountabilities:
- Drive store business performance by setting clear objectives, monitoring KPIs, and implementing action plans to achieve and exceed sales targets
- Lead and inspire the team, ensuring engagement, motivation, and development through coaching, feedback, and performance management
- Act as a role model on the sales floor, promoting Gucci selling ceremony and delivering best-in-class client experience
- Build a client-centric culture, strengthening long-term relationships and developing high-potential clients through CRM use and proactive clienteling
- Ensure operational excellence, overseeing all store operations (stock management, VM, compliance, procedures) in line with corporate guidelines
- Collaborate with HQ and cross-functional stakeholders to implement commercial strategies and initiatives at store level
- Analyze store performance and market trends, identifying opportunities for growth and continuous improvement
- Ensure visual merchandising excellence, in line with Gucci standards and global guidelines
- Drive talent development, identifying high-potential individuals, supporting career growth, and ensuring succession planning
- Guarantee compliance with company policies, procedures, and grooming standards
Functional Requirements:
- Proven experience in a Store Director or equivalent leadership role, both in permanent and Seasonal stores including Resorts experiences, within luxury or premium retail
- Strong track record in driving sales performance and business growth
- Demonstrated ability to lead, motivate, and develop teams
- Deep understanding of retail KPIs, operations, and clienteling strategies
- Strong commercial acumen and analytical mindset
- Passion for fashion, luxury, and Gucci brand values
- Excellent communication and interpersonal skills
- Ability to work in a fast-paced, dynamic, and international environment
- High level of flexibility and adaptability
Key challenges:
- Provide strategic and operational leadership across the Naples and Capri boutiques, overseeing the Capri location during the summer season from April to October approx.
- Managing a highly seasonal business in a luxury destination
- Managing a complex business environment balancing commercial performance, client experience, and operational excellence
- Leading and engaging a diverse and multicultural team, ensuring alignment with brand values and standards
- Navigating high expectations from both global strategy and local market needs
- Adapting quickly to changing business priorities and market dynamics
- Driving consistent execution across all retail pillars (sales, CRM, VM, operations, people)
Salary package:
- Gross Annual Salary: up to 85.000,00€ (unless otherwise agreed, in the event of a positive outcome of the selection process, should specific levels of experience and autonomy and/or particular competencies emerge during the selection process, based on objective criteria).
- NCBA (National Collective Bargaining Agreement): CCNL del Terziario, della Distribuzione e dei Servizi (unique alphanumeric code: H011)
- 1º livello
- Impiegato
- Bonuses and Commissions: Annual Target Bonus as per company policies and regulations in force from time to time, up to 36% of the Gross Annual Salary