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BOUCHERON - Marketing Communication Middle East Coordinator

Boucheron - Regular
DUBAI - United Arab Emirates

Created in 1858, Boucheron is the first of the great contemporary jewelers to open a boutique on Place Vendôme. In the Middle East, we are present in 5 key markets, offering a large cultural and business diversity as well as an important growth potential. Directly attached to the Marketing & Communication Director ME, you will be responsible for assisting & ensuring the implementation of the marketing strategy and guidelines within the framework of global strategy. You will be working with many people across all our internal departments (media, events, social medias, sponsoring, etc…) as well as external parties (printers, designers, production & event agencies, etc..). As such, this position requires a high level of initiative, incredible people skills, clear communication & follow through, attention to details, positive attitude, ability to think & solve issues and understand the brand positioning & strategy + business objectives. This role will be crucial to accompany the growth of the brand in the region.

Your role in details:

Brand management:

  • Assist your manager in developing yearly brand plans for all markets
  • Working under approved strategy & budgets, follow through the implementation of brand plans and guide our retail partners for their executions
  • Manage the brand calendar for each market
  • Attend all brand facing meetings, capture meeting notes and next steps + lead follow-ups with the different internal and external departments and partners

Events

  • Delivering small to medium scales events from A to Z within provided budget & support for large scale events with the following missions:

creating the agenda, selection of final venue, F&B + hotel rooms negotiation, relationship with retail partners, logistics, guest list management, design of invitation gifts… Serve as a brand representative on site as needed Work with retail partners abroad on all event executions, overseeing concept development, approval in line with your management, and perfect execution and reporting.

Reporting, monitoring & admin

  • Report information on the latest products, trends, and insights across platforms (social media, blog, print/digital magazines).
  • Assist in prepare important project briefs & post campaign reports
  • Continuously research and compile information about competitive new launches, advertising, and formulas.
  • Administrative support
  • Precise follow up of our marketing communication spendings both from Boucheron and partners

PROFILE

2-3 years’ experience with a recognized degree in the field of marketing communication or business, you enjoy working in multicultural teams and face paced environment. Previous experience in event management is a must and in the luxury industry is a plus.

You have a good understanding of the luxury environment and of the Middle-East culture. You are passionate about new trends in lifestyle, arts, new technologies and sports. You must be fluent in English. French would be appreciated & Arabic (written & spoken) a plus.

Self-starter, you can work effectively in dynamic environment. You are energetic, self-motivated, action and results-oriented thanks to strong organizational skills. Open-minded, you are also known for your excellent interpersonal and communication skills. You adapt easily to changes and you will bring up new ideas and solutions.

Problem-solver, organizational skills and positive attitude are a MUST.

  • Full time
  • Africa / Medio Oriente
  • United Arab Emirates
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