Group history

Since its creation in 1963, the Group has continually developed and evolved, ultimately becoming a pure player in Luxury in 2018. Kering is still growing today thanks to the expertise and inspiration of the Houses and the boldly creative and authentic worlds they have fashioned over more than two centuries. Kering’s identity today is the result of this unique history.


Jean-François Bautte creates his watch and jewelry company in Geneva. The exceptional quality of his work will soon be renowned throughout Europe, Middle East and also China. In 1906, it merges with the Haute Horlogerie Manufacture Girard-Perregaux of La Chaux-de-Fonds, whose masterpiece, the Tourbillon with Three Gold Bridges, was to become and still is today an icon in high-end watchmaking.


Ulysse Nardin founds the luxury watchmaker that bears his name in Le Locle, Switzerland. There begins a journey guided by an innovative, avant-garde spirit, where watches are crafted with the latest technologies and materials.


Frédéric Boucheron opens his first shop in the Galerie de Valois, under the arcades of the Palais Royal, the heart of the Parisian world of Luxury at that time. The Boucheron House quickly gains a reputation for its unique knowledge in the creation of luxury jewelry and watches and for its skill in heightening the sparkle of precious stones. In 1893, Boucheron became the first jeweler to set up shop on Place Vendôme.


Cristóbal Balenciaga founds the Balenciaga House in San Sebastian, Spain. Twenty years later, Balenciaga opened his House in Paris and henceforth will occupy a special place in the world of Haute Couture.


Guccio Gucci opens a small leather goods shop in Florence. The House rapidly comes to embody the quintessence of Italian Luxury based on two founding values: superb Italian craftsmanship combined with a very contemporary creative vision. The refinement of the equestrian world is a particular source of inspiration for Gucci, and the Bamboo bag featuring a polished bamboo handle soon becomes one of its most popular creations.